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THE ELEMENTS THAT DETERMINE A BUSINESS SUCCESS

First thing first is God; God is the determiner of every success in life.
The first element or factor that determines a business success is God. “To do exploit as an entrepreneur, to achieve success or flourish in business, you need capital letter (G) God”. Other factors are categorized into five points which are;

1.                 Your market
2.                 Your product or service
3.                 Your marketing
4.                 Your use of attention
5.                 Your ability to use others

Let’s take a closer look at these five success factors:

YOUR MARKET:
Your first task is to check exactly what your prospective buyers want to pay for and adjust your “know how” to deliver exactly that. Once your relationships are in place you can propose other “add-on” services and product. FIRST sell what the buyer wants to pay for.

YOUR PRODUCT OR SERVICE:
The world is filled with people who share your “know how”. The difference is in your ability to focus on the solution you are providing and its match to the need in the market place better and faster than you do.

YOUR MARKETING
The messages you use needs to be in the language of the buyer.
Beware being too clever and having them skip right past you.

YOUR ATTENTION:
The biggest stumbling block business owners put in front of themselves is responding to every interruption and distraction. Think you don’t? Try turning off your phone and email for 3 straight hours measure how much you get done!

YOUR USE OF OTHERS:
Leverage can be defined as getting the greatest return from time, attention, energy and resources. There are activities that, only you can take care of your business. Keep your attention on these and leverage the experience and intelligence of others to cover the rest.

Talented Olayinka
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